Privacy Policy

Your privacy is important to us. This Privacy Policy describes how the website newscyberwave.com, published and operated by ActiveView OÜ, handles information related to users, in compliance with the General Data Protection Regulation (GDPR – EU 2016/679) and, where applicable, the Brazilian General Data Protection Law (LGPD – Law No. 13,709/2018).

By accessing or using this website, the user acknowledges and agrees to the terms of this Policy.

1. Identification of the Data Controller

In accordance with applicable legislation, the Data Controller of the personal data processed through this website is:

Registered name
ActiveView OÜ
Registration number
16639782 (Estonia)
Registered address
Kotkapoja tn 2a-10, Tallinn 10615, Harju, Estonia
Privacy contact
[email protected]

Advertising, traffic acquisition, and monetization services for this website are provided by Plenus Media LTDA (CNPJ 40.988.561/0001-65), acting on behalf of and under the instructions of the data controller for those purposes.

The website newscyberwave.com operates exclusively as a digital content publisher. It does not sell products or services and does not process personal data for commercial transactions.

2. Role of the Website as a Publisher

The website newscyberwave.com publishes informational and educational content related to technology, cybersecurity, artificial intelligence, digital innovation, social media platforms, technology culture, and industry news, alongside advertising spaces.

The collection and processing of data related to ad display, measurement, and advertising personalization are carried out by third-party partners, especially Google AdSense / Google Ad Manager, in accordance with their own privacy and data protection policies.

This website does not directly access, store, or control the personal data used by advertising partners.

3. Data That May Be Collected

This website is a content publication. It does not require user accounts, does not host user comments, and does not process orders or payments. Data may be collected in the following ways:

  • Information voluntarily provided by the user, such as the name, email address, subject, and message submitted through the contact form;
  • Browsing data automatically collected through cookies and similar technologies, such as IP address, browser type, pages visited, and time spent on the site.

4. Purposes of Data Processing

Data may be used to:

  • Ensure the proper functioning of the website;
  • Improve user experience and optimize content;
  • Respond to inquiries, suggestions, and feedback sent through the contact form;
  • Measure audience and traffic, and enable the display of advertising;
  • Comply with legal or regulatory obligations.

5. Legal Basis for Data Processing (GDPR and LGPD)

Data processing is carried out based on the following legal grounds:

a) User Consent
(GDPR – Art. 6(1)(a) | LGPD – Art. 7, I)

When required, especially for the use of non-essential cookies and personalized advertising, data processing is carried out based on free, informed, and explicit consent, which may be withdrawn at any time.

b) Legitimate Interest
(GDPR – Art. 6(1)(f) | LGPD – Art. 7, IX)

Used in a limited and proportionate manner for:

  • Displaying non-personalized ads;
  • Performance measurement and statistics;
  • Fraud prevention, security assurance, and system operation.

6. Data Retention and Storage

Any personal data that may be collected is stored only for the period necessary to fulfill the purposes for which it was collected, in accordance with the applicable legal bases.

When processing is based on user consent, data will be retained until consent is withdrawn or until it is no longer necessary for the stated purpose.

Data processed to comply with legal or regulatory obligations, or for the regular exercise of rights, may be retained for the period required by applicable law.

After the retention period ends, data will be deleted, anonymized, or made inaccessible, in accordance with information security best practices.

7. Cookies and Tracking Technologies

We use cookies and similar technologies to improve navigation, analyze traffic, and enable ad display.

Because this website does not offer user accounts, logins, shopping carts, or comments, the cookies set directly by this site are limited to:

  • Essential cookies: Required for basic navigation and for the secure operation of the website.
  • Site preference cookies: Used to remember your preferences for how this site behaves when you use it.

All other cookies you may encounter on this site are set by the third-party services described in the next section. Users may manage or disable cookies through their browser settings, acknowledging that this may affect website functionality.

8. Third-Party Cookies and Advertising

In some cases, we rely on cookies provided by trusted third parties. The third-party services used on this website are:

  • Google Analytics: Helps us understand how the site is used and how the experience can be improved. These cookies may track details such as how long you spend on the site and the pages you visit.
  • Google AdSense / Google Ad Manager: Used to display advertising. Google and its partners use cookies to serve ads based on your previous visits to this and other websites, and to limit how often a particular ad is shown to you.
  • Behavioral advertising cookies: Help ensure that the ads you see are relevant to your interests.
  • Embedded video: Some articles include videos embedded from YouTube. Loading or playing an embedded video may allow YouTube to set its own cookies, governed by Google’s Privacy Policy.
  • Analytical cookies: Used to track and measure usage so we can improve content and functionality.

Google and its partners may collect, use, and process data as described in their official policy: How Google uses information from sites or apps that use our services.

9. Google Advertising and Your Choices

Third-party vendors, including Google, use cookies to serve ads based on your prior visits to this website or other websites. Google’s use of advertising cookies enables it and its partners to serve ads to you based on your visit to this site and/or other sites on the Internet.

You can review and control how advertising is personalized for you, and opt out of personalized advertising, through the official resources below:

10. Your Rights as a Data Subject

Under the GDPR (Articles 15 to 22) and the LGPD (Article 18), users have the following rights:

  • Confirmation of the existence of data processing;
  • Access to personal data;
  • Correction of incomplete, inaccurate, or outdated data;
  • Anonymization, blocking, or deletion of unnecessary or excessive data;
  • Data portability, where applicable;
  • Information about data sharing with third parties;
  • Withdrawal of consent, when processing is based on consent;
  • Objection to processing carried out on the basis of legitimate interest;
  • The right to lodge a complaint with the competent supervisory authority.

11. Exercising Your Rights

Requests related to your personal data — access, correction, deletion, portability, or withdrawal of consent — may be sent at any time to:

[email protected]

Requests will be reviewed and answered within the timeframes provided by applicable legislation.

12. Google Analytics Opt-out

Users may prevent their data from being collected by Google Analytics through the official browser add-on provided by Google: Google Analytics Opt-out Browser Add-on.

13. Links to External Websites

This website may contain links to external pages that we do not operate. We are not responsible for the content, practices, or privacy policies of such websites.

14. Data Security

Appropriate technical and administrative measures are adopted to protect information against unauthorized access, loss, alteration, or improper disclosure.

15. Updates to This Policy

This Privacy Policy may be updated at any time. Periodic review is recommended. Continued use of the website after any changes will be considered acceptance of the updated version.

Last updated: September 2026.